Social Media is can be one of the most effective online communication and advertising channels.
Before we get started we need to come up with a plan. Without a plan, it’s like wandering around lost in a large forest and no map to guide you.
Here are some questions to ask when defining your social media marketing goals:
Depending on your business type should inform and drive your social media strategy. For instance if your business is food related and highly visual then you can get a lot of value from a strong presence on Instagram or Pinerest. However, a B2B might find more leverage on Linkedin.
How Social media marketing can help your business: